
I already reported on the 2025 digital camera shipment market share from the latest Nikkei Industry Report:
Fujifilm’s surge is attributed to strong demand for compact cameras. The 2025 numbers for Fujifilm provided in the report also include the Fujifilm X-half toy camera and the Instax product lines:
2025 Overall Camera Shipment Ranking
- Canon: 4.5 million units (45.7%, +2.5%)
- Sony: 2.42 million units (24.6%, -3.9%)
- Fujifilm: 1.16 million units (11.8%, +2.8%)
- Nikon: 880,000 units (8.9%, -2.8%)
- Panasonic: 430,000 units (4.4%, +1%)
- Ricoh Imaging: 210,000 units (2.1%, +1.3%)
- OM Digital: 150,000 units (1.5%, -0.4%)

If you compare the pure mirrorless camera market share, Nikon is still at the #3 spot, and Fujifilm is at #4, as reported by dclife, who actually bought the latest edition of the Japan Company Handbook Industry Map 2027 Edition:
2025 Mirrorless Camera Production Volume Ranking
- Canon: 2.3 million units sold ↑
- Sony: 1.8 million units sold ↑
- Nikon: 860,000 units ↑
- Fujifilm: 750,000 units sold ↑
- Panasonic: 270,000 units ↑
- OM Digital: 120,000 units ↓

2025 DSLR Camera Shipment Ranking
- Canon: 580,000 units
- Nikon: 60,000 units
- Pentax: 10,000 units
Here are the numbers from the previously reported 2024 – Nikon actually went up in the mirrorless camera production volume ranking:
2024 Overall Camera Shipment Ranking
- Canon: 3,53 million units (43.2%)
- Sony: 2.33 million units (28.5%)
- Nikon: 960,000 units (11.7%)
- Fujifilm: 740,000 units (9.0%)
- Panasonic: 280,000 units (3.4%)
- OM Digital: 160,000 units (1.9%)
- Ricoh Imaging: 70,000 units (0.8%)
2024 Mirrorless Camera Production Volume Ranking
- Canon: 2.05 million units
- Sony: 1.63 million units
- Nikon: 760,000 units
- Fujifilm: 490,000 units
- Panasonic: 160,000 units
- OM Digital: 130,000 units
See previous reports here:

The post Nikon is still at the #3 spot (2025 mirrorless camera production volume ranking) appeared first on Nikon Rumors.
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Lese weiter....